Cookie Policy

Our website loads the following tools. Some are loaded directly by our pages and some through Google Tag Manager, a Google service that loads other tools. Each tool is operated by the company named, receives information about your visit directly from your browser, and may set its own cookies:

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• Google Analytics, to measure how visitors use our website, including the pages they view, how they arrived, and clicks on our phone number links.

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• Google Ads, to measure which ads lead to visits, to calls from the phone links on our pages, and to estimate requests, and to show our ads to people who have visited our website. This includes Google’s conversion linker, which keeps ad click details in cookies under our website’s address, and a call conversion tag that measures phone calls from people who came from our ads.

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• Meta (Facebook) pixels, three in total, which record the pages you view so that ads on Meta’s platforms can be measured and targeted.

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• Microsoft Clarity, which records how you use our pages, including clicks, scrolling and mouse movement, as session recordings and heatmaps.

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• Ahrefs Web Analytics, to measure visits to our website.

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• Google Maps, for the embedded maps described in section 2.

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For how these companies use the information they collect, see their privacy policies: Google (https://policies.google.com/privacy, and how Google uses information from websites that use its services: https://policies.google.com/technologies/partner-sites), Meta (https://www.facebook.com/privacy/policy/), Microsoft (https://www.microsoft.com/en-us/privacy/privacystatement) and Ahrefs (https://ahrefs.com/legal/privacy-policy).